Posts Tagged ‘Pfeffer PR’

Frame

After a hugely successful Pfeffer PR press day getting tipsy on a specially-made cocktail [I had the Body Editions cocktail I seem to recall - an Hourglass: Vodka + pear juice with a hint of fragrant rosemary and a twist of lime! Delish] I got chatting to PR Emma, Andrea Pfeffer’s right-hand girl. We got talking about fitness and I mentioned how great it’s been working with Dean Callis. Well, one thing lead to another and before I knew it Emma was booking me in for a trial session at Frame in Shoreditch. If you haven’t heard of it yet, you soon will – of all the gyms and fitness studios in London this has got to be the hippest one.

Alongside dance, yoga, pilates and Bend It Like Barbie classes (love the sound of that one!) they have developed the Frame signature classes. I had a go at Frame Method, the latest of the three signature classes. Combining the best bits from cult classes in NY and LA like Physique 57, Core Fusion and Bar Method, this class encompasses pilates, yoga and general fitness. It’s a non-impact workout with an upbeat soundtrack; this was more about strengthening muscle groups through squeezes, lunges and lifts than getting out of breath. The worst/best was holding the pilates ball between upper thighs and then, using the barre for support, squatting on tiptoes. Ouch! I definitely felt that for the next couple of days.

This is a fast-paced, upbeat class – the hour whizzes by because of the variety of exercises. Although some of the moves are tricky, no one said that looking good was going to be easy.

moveyourframe.com

Posted: November 18th, 2011
Categories: Health
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