Retailers are really pushing the boat out when it comes to getting you to part with your cash this Christmas. This week Vogue has kicked off Online Fashion Week, plus I have recently written about Boxpark in Shoreditch on Twin and the Columbia Road late night openings, not to mention last week I went to the Seven Dials / Carnaby Street 20% off shopping evening where shoppers were plied with champagne and mince pies.
Well, it seems if it’s not online late night openings are where it’s at. Notting Hill is getting in on the action this Thursday. One of my new fave brands Paper London are there, offering discounts, music and booze! Others involved include Helmut Lang, Les Petits, Joseph, Sandro and Miller Harris. For the full list of participating boutiques and discounts see here