Prada and Chanel do videos

Welcome to a new era of fashion promotion.

Chanel : Robots from Jonathan Experton on Vimeo.

Prada SS11 Campaign Film from F.TAPE on Vimeo.

I absolutely adore these short films.  It’s not only the visuals but the way they’ve both used a kind of disjointed affect/stop animation.  Plus the music is so funky.  (In Prada, the music is Ratatat’s song ‘Mirando’)

I can’t help but smile!

Comments
Comment from Katie - 26/01/2011 at 1:46 pm

Oh and another one by Tank with model Ashley Smith, again with stop motion effect:

http://www.tankmagazine.com/magazine/fashion/ashley-smith-christophe-rihet-132